Building Clients for Life
The training responds to the needs of companies to create long-term customer relationships. It will provide the necessary skills to carry out this type of project by making the employee aware of the company's need to develop long-term relationships.
Contents
- Determine the priority sales objectives and final objectives of any negotiation
- Understanding the different roles in multi-contact selling
- Defining the importance of strategy
- Identifying the challenges of complex sales
- Define the situation and identify a buying position
- Know your key accounts: SWOT, sociogram
- Strategic analysis of key accounts
- Strategic action plans for own business
The program will be adjusted according to identified needs
This training was strongly inspired by the work of Andrew Sobel.
Who is Andrew Sobel?
A graduate of Princeton University and trained at INSEAD, he is today a leading figure in the field of professional relationship development and customer relationship management. After spending 15 years as Senior Vice President and Country Chief Executive at Gemini Consulting, he founded his own consulting firm to help companies build lasting relationships with their customers.
He lectures extensively around the world, sharing his ideas and strategies. His original approach to professional relations, focused on listening and understanding, is particularly appreciated by companies. He focuses on topics such as the importance of questions in professional conversations, developing skills to become a trusted advisor, and creating an organizational strategy focused on customer relationships.
Andrew Sobel is the author of several best-selling books, including :
- "Client for Life", co-written with Jerold Panas, is a guide to learning how to build long-term, sustainable and profitable relationships.
- "Power Questions", a work on the art of asking strategic questions to establish deeper connections and better understand the needs of your interlocutors.
- "All for One", which explores how organizations can mobilize their collective talents to create strategic, collaborative relationships with their customers.
- "Building C-Suite Relationships", which explores different strategies for developing trusting relationships with top executives.
Through his work and conferences, Andrew Sobel continues to inspire and encourage professionals to rethink the way they interact with their customers and collaborators, enabling them to build relationships based on trust and sustainability.
If you'd like to find out more, take a look at his page: https: //andrewsobel.com/
Results
Develop long-term relationships with clients
Build long term relationships of trust over a long time scale
Develop your credibility at the
Understand the need to develop your reputation to strengthen long-term relationships
Expand the scope of interventions on high potential clients
Know how to engage more relationships with trusted partners for sustainable capitalization
Validated skills
Prerequisites
Target audience and prerequisites: salespeople, consultants
How to access: contact us by phone or via the contact form, an interview will be carried out with one of our advisors during your registration to validate that the training is adapted to your needs. Following the interview, we will decide on the training dates.
Our clients testify
Listen to our podcasts now
Explore the needs
Key phase of the appointment. Ask questions to analyze needs.
Appointment by phone
The telephone is still very useful.
Differentiate yourself
Helping the other person to choose a partner.
Discover
our online training platform
DISABILITY
Accessibility for people with disabilities: online or face-to-face PMR-accessible program. Give us a call so that we can guide you according to your disability.
Olivier Jacob, disability consultant: 0147203146 - contact@ineaconseil.fr
Learn in a fun way with film clips
Helping your partner find his or her potential for success - The Legend of Bagger Vance
Lesson on "finding your authentic swing" and presentation of the coach plus 2nd excerpt, on the Field: coaching
Persistence to get an appointment - Wall Street
Getting past the assistant's roadblock: one of the first hurdles anyone faces when trying to prospect! In this first excerpt, Bud is confronted with it and brilliantly demonstrates how to get around the obstacle!
A no is never final: 1492
From a business performance perspective, it is the beginning of the film that catches the eye, especially the scenes where Columbus sells his project to the various members of the government.
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