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Numerous profiles with no sales training are increasingly in demand to develop the company's business, including consultants in consultancy firms or experts in companies offering products or technical solutions.
This certified training course provides skills such as developing a prospecting pitch and the ability to manage prospects, detecting customer needs and conducting a sales meeting to close a deal on their products and services. It also covers the keys to integrating this sales approach into your day-to-day work, thanks to a follow-up process and appropriate time management.
Chapter 1 - The importance of the salesperson
Chapter 2 - Successful prospecting
Chapter 3 - Making a Successful Client Appointment
Chapter 4 - Maintaining the customer relationship
Chapter 5 - Using Digital Tools
Chapter 6 - Negotiating successfully
Chapter 7 - Dealing with difficult situations
Chapter 8 - Developing your offer and marketing
Chapter 9 - Adapting to the customer's personality
Develop new contacts
Learn the best prospecting techniques used by large groups. In the digital age, save time by using social networks while maintaining your real networks
Become the trusted partner of your clients
You will learn the most modern influence techniques to put them at the service of the commercial conversation. Learn how to maintain a long-term relationship of trust, and keep your customers for life
Increase your sales
Thanks to our expert techniques, finally get results. Optimize your time, develop your networks, multiply your client meetings and increase your turnover
Evaluation of the participants (NPS = Net Promoter Score):
- Very positive assessment rate (Very Good-Excellent / >4/5): 87.5%.
- NPS : 43
➤ Training eligible for CPF!
- Recruiting new clients with social networks
- Obtaining connections and participating in events
- Writing sales pitches
- Develop a consulting posture with your client
- Succeeding in sales interviews
- Dealing with objections and closing the sale
- Tracking sales with digital tools
The course is composed of videos of good practices and illustrations via short mock scenarios (good / bad practice) .
You will be accompanied throughout the course: presentation of the platform, answers to your questions, and you will also benefit from a personalized accompaniment carried out by an expert trainer and manager (practical exercises around situations that you may encounter (telephone prospecting, customer objections).
The content of the individual sessions is determined by you to best meet your needs.
The training leads to the certification :
"B2B Sales" This certification is intended for people working in a non-sales function in a company (consultants, experts, engineers...), and who are required to take responsibility for selling their offers and solutions themselves to prospects and customers.
It validates commercial and negotiation skills in the context of selling to companies: prospecting for new customers, sales talks, organizing one's commercial activity and selling to major accounts for a non-commercial audience. It also includes a remote sales dimension through the use of social selling and new communication tools.
More information on the certification here: France Compétences
Target audience and pre-requisites: this certification course is intended for people who have a non-sales function in a company (consultants, experts, engineers, etc.), and who are required to take responsibility for selling their offers and solutions to prospects and customers.
Prerequisite: 2 years of professional experience
An interview will be conducted with one of our consultants when you register to ensure that the training is adapted to your needs.
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