The Key Account Sales training course enables sales staff to validate key skills and master the expectations of key accounts during the sales process.
Topics covered :
- Strategic selling: complex and simple
- Successful targeting: the ideal customer
- Building an account plan and conducting the meeting
- Keeping in touch with our contact
- A successful pitch elevator
- Developing our customers' business
- Better organize and manage your account with CRM!
The course is composed of videos of good practices andillustrations via short and synthetic scenarios (good / bad practice).
We'll support you every step of the way, with a presentation of the platform and answers to your questions. You'll also benefit from personalized support from an expert trainer and sales representative, with practical exercises based on situations you may encounter.
The content of the individual sessions is defined with you to best meet your needs.
On completion of this course, you will be able to :
Prospect effectively
Prospecting at a high level, especially through your network, making and closing sales and building a long-term relationship with your customers.
Succeed in all your key account sales
You will also be able to conduct commercial negotiations and influence your interlocutors.
Evaluation of participants, averaged over 5 years (NPS = Net Promoter Score):
Validated skills:
Assessment methods:
Assessment is based on practical case studies and real and simulated situations.
Certification admission rate :
Overall certification rate (admitted/candidates): 75%.
Rate of files sent for catch-up (catch-up/candidates): 0%.
Inéa certification rate (Inéa admitted/Inéa candidates): 100%.
This certification cannot be partially validated.
Target audience and prerequisites: this training course is aimed at salespeople wishing to move into key account sales.
How to access: an interview will be conducted with one of our consultants when you register to ensure that the training is adapted to your needs.
DISABILITY
Accessibility for people with disabilities: online or face-to-face PMR-accessible program. Give us a call so that we can guide you according to your disability.
Olivier Jacob, disability consultant: 0147203146 - contact@ineaconseil.fr
Three excerpts are particularly noteworthy because each corresponds to a training promise. The three sequences in question therefore illustrate the following themes: team mobilization, management of divas, and encouraging team spirit before an important match.
The coach gathers his team in the locker room and tries to mobilize them towards team spirit. He does not hesitate to lose so that the team values are respected
We have no other training in this category.
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In this book, with a preface by Bertrand Dumazy, CEO of the Edenred group, you will find numerous illustrations and practical information sheets drawn from the concrete experience of specialists who have successfully developed their prospect portfolio.
You will also learn how to make yourself happy by developing new contacts at all levels in organizations.
How to target key contacts in your prospects? How to approach them? Through which channel? How do you stand out? What creative solutions should you use? How to interest your interlocutors in your subjects ? Which marketing to set up on the web ?
Here you will find answers to all these key questions to develop your business or practice as well as methodological elements for immediate implementation.
Kindle price: €9.99
Paperback price: €19.50
No. of pages: 188
Author: Olivier Jacob
Preface: Bertrand Dumazy
