Case studies
Objective
Improved in-store performance
Our actions
#1 A field study
Preliminary interviews to identify the difficulties and needs of each individual
Mystery visits to integrate the customer's vision into the system
#2 A workshop for sales clerks (2 days + 2 days)
Train on the fundamentals of sales
To become the guarantors of a "Balenciaga Customer Relationship" while respecting their personality
To be better aware of the specificities of intercultural customer relations
#3 A workshop with store managers so that they :
Promote the implementation of their salespeople's training achievements
Participate in the progress of their teams
Manage their business more efficiently
Result
Concrete results
Teams that are better aware of their role as ambassadors for the House of Balenciaga and are more motivated overall.
